Tool Up For Cross-Selling Offline
Freelancers who sell services online can increase their market reach when they tool up for cross-selling offline. After all, the tools you use to do your work are the same in both markets. The big difference is an opportunity to cross-sell online services to your offline customers. For example, if you are graphic artist selling to both online and offline clients, you are already half way to another sale to your offline customer. The idea is that selling services online demonstrates enough tech saavy that offline clients would consider giving...
read moreUsing Statistics To Improve Conversion
Tests to improve conversion are based on tracking visitor behavior. If the objective is to make a sale then what can be done to increase the number of sales? In order to test for the path of least resistance to make a sale it is good to know where traffic to your blog comes from and what visitors do when they arrive at your site. The life cycle of a click begins offsite and for the purpose of a sale ends on your thank you or download page. A popular offsite tracking software is Google analytics because it provides data about where traffic...
read moreTest For Better CPA Conversion
wmEZINE – December 27, 2010 Volume 5, Issue 52 In This Issue: 1. wmEZINE – Test For Better CPA Conversion 2. Case Study: CPA Conversions 3. Check out what subscribers are advertising ============================================== Test For Better CPA Conversion ============================================== CPA (Cost Per Action) is a form of advertising that has become very popular with Internet Marketers because of high payouts and in many cases, relatively easy conversions. Increasing conversion rates with these ads require some...
read moreImprove Adsense CTR in WordPress
waymoreEzine – December 20, 2010 Volume 5, Issue 51 In This Issue: 1. wmEzine – Improve Adsense CTR in WordPress 2. Case Study: Adsense Conversions 3. Check out what subscribers are advertising ============================================== Improve Adsense CTR in WordPress ============================================== The Adsense click through rate (or CTR) shows you what percentage of people who see your Adsense ads click on them. This is tracked by Google and shown in your Adsense management console. The CTR will vary...
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